Background

Scott Bullock is a veteran consumer marketing expert with 28 years of experience in Canada and the United States. He has worked on trade titles like Publisher’s Weekly, Library Journal, School Library Journal and Small Press magazines in New York.

Scott was the Director of Consumer Marketing on major city magazines such as D Magazine in Dallas, and Toronto Life, as well as Fashion magazine and Canadian Art. From 2000 to 2004 Scott was a Partner at Coast to Coast Newsstand Services.

Scott served as the VP of Sales and Marketing for CDS Global from January 2008 to June of 2009. Scott had the honour of securing relationships with brands such as: Zoomer Magazine, Harrowsmith Country Life, Canadian Running, Gripped, Triathlon, Kenilworth Media, Youngblood Publishing, Formula Media, Dream Wave Publishing, just to name a few.

Professional Recognition

In 2003, Scott was named Magazine Marketer of the Year by the Circulation Management Association of Canada, in recognition of his leadership and achievements in the circulation profession. Scott has also been recognized both in Canada and the United States for his work producing industry-leading, subscription-building creative:

• Award for Circulation Excellence 2009 (The Beaver – Canada's History Magazine, Best Retail)
• Canadian Newsstand Awards 2007 (Maisonneuve, Newsstand Cover of the Year)
• Canadian Newsstand Awards 2007 (The Beaver – Canada's History Magazine, Best Newsstand Issue, Mid-Size)
• Award for Circulation Excellence 2006 (British Columbia Magazine, Renewal Series)
• Magazine Marketer of the Year for 2003
• Award for Circulation Excellence 2000 (Fashion, In-Book Promotion)
• Award for Circulation Excellence 1999 (Toronto Life, In-Book Promotion)
• Award for Circulation Excellence 1998 (Canadian Art, Renewal Series)
• Award for Circulation Excellence 1997 (Toronto Life Gardens, Invoice Series)
• Folio: Direct Mail Awards 1996 (Toronto Life, Direct Mail Under 100K)
• Folio: Direct Mail Awards 1992 (Toronto Life, Renewal Series)
• Folio: Direct Mail Awards 1984 (Small Press Magazine, Renewal Series)
• Folio: Direct Mail Awards 1983 (Publisher’s Weekly, 4-Colour Package)
• Folio: Direct Mail Awards 1983 (Small Press Magazine, New Launch)

Service & Leadership

Service and Leadership have always been two hallmarks of Scott’s approach to the Circulation profession. Scott was the first two-time President of the CMC. Under his leadership the CMC created the ACE Awards, the annual Connoisseur Club Party at Mags University, the Magazine Marketer of the Year Award and the two annual social events.

Scott also worked behind the scenes with Masthead and HDS Retail to help create the National Newsstand Awards at Mags University. He has also served as a judge for the event.

Judge for National Magazine Awards Foundation 2006
Judge for National Magazine Awards Foundation 2005
Board Member National Magazine Awards Foundation 2004
Board Member National Magazine Awards Foundation 2003
CMPA Postal Affairs Committee 1999
Board Member Word on the Street 1998
President Circulation Management Association of Canada 1997
President Circulation Management Association of Canada 1996
Board Member Circulation Management Association 1995
City & Regional Magazine Association, Chairperson Circulation 1992
CMPA Distribution Committee 1991
City & Regional Magazine Association, Chairperson Circulation 1987

The professional development of young people is very important to Scott, and he has been involved in teaching and facilitating at workshops for many years, often volunteering his time and expertise.

Teaches the Magazine Marketing course at Ryerson University
Annual Guest Lecturer at Ryerson Journalism School
Annual Guest Lecturer at Centennial College
Producer of Newsstand Cover Quiz Show for six years at Mags University
Guest Lecturer at City & Regional Magazine Association
Guest Lecturer at ABC Conference, New York, New York
Guest Lecturer at Western Magazine Awards Foundation, Vancouver, BC
Guest Lecturer at Manitoba Magazine Publishers Association
Guest Lecturer at International Regional Magazine Association

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